Your quick-commerce store.
Own your customer data and profit margins.
A lightning-fast, grocery-first website for your dark store, kirana fleet, or farm-to-table brand. Category aisles, PIN-code delivery slot validation, 15–30 min express rider dispatch, and direct card & COD checkout — completely under your own domain.
- Live in 24 hours — guaranteed
- Cards & local gateways
- Multiple Couriers, One Place
- Secure https Included
- Built for every market
Why surrender your customer data and profit margins to marketplace apps?
Blinkit, Zepto, and Instamart charge 15% to 25% commission on every single grocery basket, mask your customer contact numbers, and position competitor ads directly against your store.
Relaycial builds and launches your own direct quick-commerce storefront. Build genuine customer loyalty, collect repeat grocery orders under your own URL, and keep 100% of your retail margins.
100% Customer Data Ownership
Own every phone number, address, and purchase history. Re-engage weekly milk, fresh produce, and staple buyers via WhatsApp without paying platform ad fees.
Zero Commission Tax
Stop handing over 15% to 25% of gross revenue. Pay a predictable flat yearly plan and keep every rupee of your product margin.
Your Branded Domain
Customers bookmark yourstore.in. Build long-term local brand equity instead of being just another seller on an aggregator app.
Direct Instant Settlements
Payments land directly in your merchant bank account via direct UPI and card gateways. No 14-day aggregator payout holdbacks or hidden deduction audits.
How your own quick-commerce store stacks up against alternatives
Compare the reality of operating your own branded quick commerce store against aggregator apps, manual WhatsApp/phone taking, slow courier shipping, and custom builds.
Your own-brand grocery site · 0% commission on your sales · You own your customer data
| Capability & Model |
Your Relaycial Store
Direct Model
|
Aggregators
Blinkit / Zepto / Instamart
|
Phone & WhatsApp
Manual ordering
|
Slow Courier E-Com
2–5 day shipping
|
|---|---|---|---|---|
| Commission & Margin Cut |
0% commission with your own payment account · Flat transparent yearly plan
|
15% – 25% margin cut on every order + discovery fees
|
0% direct fee · high hidden time loss & order errors
|
0%–2% payment fees · high multi-day shipping rates & box costs
|
| Customer Data & Brand Ownership |
100% yours — customer phones, addresses & basket history
|
Masked & locked — platform owns shoppers & pitches competitors
|
Scattered in phone chats — no structured CRM or repeat loops
|
Standard ecommerce data — no insight into neighbourhood repeat orders
|
| Ordering Experience & Aisles |
Visual category aisles, live rack search, fast 1-tap add
|
Slick app — but your store is buried under competing ads
|
Chaotic text messages, voice notes & illegible grocery lists
|
Heavy multi-click catalog designed for apparel, not FMCG
|
| Delivery Speed & Slot Selection |
15–30 min express rider dispatch + morning/evening slots
|
10–20 min platform fleet (subject to platform rider surge)
|
Unpredictable timing · manual auto/delivery boy coordination
|
2–5 day shipping · unusable for milk, veggies & perishables
|
| PIN Code & Serviceability Checker |
Automated radius validator · prevents out-of-area failures
|
Aggregator controls service boundaries & store switches
|
Manual asking: “Bhaiya aapka address kahan hai?”
|
Pan-India PIN search with zero hyperlocal slot awareness
|
| Live Inventory & OOS Management |
Live rack stock updates & 1-tap out-of-stock toggle from phone/tablet
|
Hefty financial penalties & de-ranking for missing items
|
No live stock updates · calling customer after billing to say item is over
|
Warehouse stock updates with no fast dark-store restocking
|
| Payment Settlement Cycle |
Instant UPI & direct gateway settlement to your bank account
|
7–14 day payout holdbacks, deductions & commission audits
|
Manual QR screenshots & tedious UTR bank reconciliation
|
T+2 to T+7 days gateway remittance · slow COD remits
|
Indicative comparison for grocery & dark store operators · 0% commission applies when you connect your own payment account.
The speed and UX shoppers expect — completely under your brand.
From fast category aisles and instant PIN validation to live rider tracking and dark-store inventory, every module is tuned for high-frequency grocery operations.
Your grocery brand on every screen
Your dark-store name, logo, custom theme colors, and store voice on every screen. Shoppers order directly from your brand — never an aggregator listing alongside 50 competitors.
Your custom URL & customer data
Launch instantly on a free secure https link, then point your own domain (e.g. freshmart.in). You own all customer phone numbers, addresses, and repeat basket order histories.
Fast grocery category aisles
Dairy, fresh produce, cold drinks, staples, snacks & personal care — clean aisle navigation built for high-speed grocery browsing with persistent mini-cart and 1-tap quick add.
PIN & delivery slot checker
Hyperlocal postal code validator and express delivery slot picker. Shoppers verify delivery radius instantly and choose 15-min express or scheduled morning/evening slots.
15–30 min rider dispatch tracker
Live order stages from dark-store rack picking to rider dispatch and doorstep arrival. Automated customer tracking links with WhatsApp dispatch alerts and ETA countdowns.
Instant Gateway & COD
Direct credit/debit card payments, digital wallets, and Cash on Delivery. Connect your own payment account for 0% commission on your sales with direct bank payouts.
Real-time dark-store inventory
Live rack counters, batch stock management, and low-inventory alerts tuned for fast-selling FMCG items.
1-Tap out-of-stock toggle
Mark sold-out products unavailable instantly from your phone or packing tablet. Prevent disappointing cancellations before packing begins.
Automated WhatsApp dispatch pings
Send instant WhatsApp order confirmations, packing receipts, rider dispatch links, and delivery notices directly to the customer.
Designed for speed, high conversion & grocery basket clarity.
Clean light surfaces, crisp grocery product cards, active aisle navigation, and an intuitive express checkout tray.
Organic Farm Fresh Milk (1L)
Hydroponic Baby Spinach
Artisanal Sourdough Bread
Cold-Pressed Mustard Oil
Three steps. Then shoppers order on your site.
Instant preview link in ~60 seconds. Full quick commerce storefront under your brand live within 24 hours — guaranteed.
-
01
Claim
Claim your store handle
Tell us about your dark store, kirana hub, or farm brand. We prioritize your early access slot and prepare your grocery store setup.
✓ Instant ~60s link -
02
Set Up
Publish aisles & serviceable PINs
Add your category aisles, FMCG products, pricing, pack sizes, delivery radius, and connect your Razorpay account for UPI or card payments.
✓ Your look + grocery aisles -
03
Dispatch
Take express orders on your domain
Customers browse aisles, check PIN slots, and pay directly. Pack orders, assign riders, and send automated WhatsApp dispatch alerts.
✓ Live in 24h — guaranteed
One predictable yearly plan — not a 25% margin cut or agency retainer.
Showing pricing for United States in USD. 0% commission when you use your own payment account.
Country & pricing
Show a clear specifications table and ready answers to common questions on your product pages.
- Spec fields per category, like fabric, wattage or warranty
- Product FAQs per product or as category templates
- Fill once per category, reuse across products
- Shown neatly on the product page
Set up under Catalog › Catalog tools › Specifications and Product FAQs, then fill values on each product.
Add or update many products at once with an Excel sheet, and download your full product list anytime.
- Upload new products from an Excel or CSV sheet
- Update prices, stock and product details in one go
- Preview rows before importing
- Export your full catalogue to a file
Go to Catalog › Catalog tools › Import / export, download the template, fill it and upload. Your plan's product limit still applies.
Write product titles, descriptions, bullet points and Google search text with AI, then review before you save.
- "Write with AI" button on the product form
- Titles, descriptions, bullet points and Google search text
- Bulk writing for many selected products
- Uses AI credits: free monthly allowance, then top-ups
Open a product and click Write with AI, or select products in the list for bulk writing. Check your balance under Credits & usage › AI credits.
Make storefront search forgiving and smarter with typo tolerance, your own synonyms, and voice and photo search.
- Typo-tolerant search: "kurtha" still finds kurta
- Synonyms you define, like chappal = sandal
- Voice search for mobile shoppers
- Photo search to find similar products
Turn it on in Store settings › Smart search and Voice & photo search. Add synonyms under Catalog › Search synonyms.
Show size guides on product pages so shoppers pick the right size and fewer orders come back.
- Reusable size chart templates
- Assign charts to products or whole categories
- cm / inch toggle for shoppers
- "How to measure" guide on the product page
Enable the Size charts app from Apps, create charts under Catalog tools, then assign them to products or categories.
Sell downloads like e-books, courses, files and licence keys, delivered instantly and securely after payment.
- Upload files, add links or licence keys
- Instant delivery after successful payment
- Expiring download links with download limits
- Optional delivery message on WhatsApp
Manage files under Catalog › Catalog tools › Digital assets and attach them to your products.
Run timed auctions where shoppers bid on a product and the winner pays through a payment link.
- Start and end time for each auction
- Live bidding on the product page
- Winner receives a payment link
- Available for specific business types
Create and monitor auctions under Catalog › Auctions.
Let food customers customise dishes with add-on choices like size, base, toppings or spice level.
- Choice groups such as size, crust or toppings
- Required or optional, with minimum and maximum picks
- Shown when the shopper adds the item
- Made-to-order items for your kitchen
Create add-on groups in Catalog tools and attach them to menu items. Available for food businesses.
Sell medicines responsibly: shoppers upload prescriptions, you verify them and send a quote before dispatch.
- Mark medicines that need a prescription
- Shoppers upload prescriptions on your store
- Verify prescriptions and send quotes
- Shoppers track prescription status online
Review uploads and quotes under Orders › Prescriptions. Available for pharmacy stores.
Create an order on behalf of a customer and send them a link to pay online.
- Build an order from your catalogue for any customer
- Share a payment link with the customer
- Order confirms automatically once paid
- See all orders still awaiting payment
Go to Orders › Draft orders, add products and customer details, then share the payment link.
Keep selling products that are out of stock or not launched yet, and ship them when stock arrives.
- Pre-orders for upcoming launches
- Backorders when stock runs out
- One list of orders waiting for stock
- Fulfil them as new stock arrives
Track and fulfil waiting orders under Orders › Pre-orders & backorders.
Let customers subscribe to products they buy regularly and receive repeat orders automatically, often at a discount.
- Repeat orders on a fixed schedule
- Subscribe & save discount option
- Customers manage them from their account
- All subscriptions in one admin list
Enable subscriptions on products; manage active ones under Orders › Subscriptions.
Deliver orders with your own riders: assign orders on one screen, confirm drop-offs with a code, and track cash and tips.
- Rider profiles and documents
- One screen to assign orders to riders, with a live map
- Customer shares a one-time code to confirm delivery
- Track cash collected by riders and their earnings
- Delivery tips report
Add riders under Orders › Riders and assign orders from Orders › Dispatch.
Let shoppers pick a delivery time slot, and define delivery areas on a map with their own fees.
- Delivery time windows at checkout
- Delivery zones drawn on a map
- Fee, free-above amount and minimum order per zone
- Delivery hours and ETA per zone
Set up under Store settings › Delivery slots and Delivery zones.
Cut fake and returned cash-on-delivery orders with risk checks, phone OTP checks and order value limits.
- Phone OTP check before accepting cash on delivery
- Minimum and maximum order value for cash on delivery
- Block high-risk shoppers or pincodes
- Discount to encourage buyers to pay online
- WhatsApp message asking buyers to pay online instead
Set it up in Store settings › Payment Gateways › COD protection.
Sell wholesale to businesses with buyer accounts, group price lists, purchase orders, GST invoices and payment tracking.
- Business buyer accounts and customer groups
- Special price lists per customer group
- Purchase orders, invoices and debit notes
- Track business payments and dues
- Handle bulk orders from Blinkit, Zepto and Instamart
Find it under Sales channels › B2B desk, buyers and invoices; price groups are under Customers › Customer groups.
Enter any GST number to instantly see the business's legal name, address and registration status.
- Check a GST number in seconds
- Legal name, address and active status
- Handy for business buyers and GST invoices
- Uses GSTIN credits: free monthly lookups, then top-ups
Go to Store settings › GSTIN lookup. Lookups use GSTIN credits, shown under Credits & usage › GSTIN credits.
Sell gift cards that customers can gift and redeem at checkout, with balances tracked automatically.
- Sell gift cards on your storefront
- Redeem at checkout; remaining balance is kept
- Expiry dates with reminder messages
- View issued cards and balances in admin
Manage cards under Marketing › Gift cards.
Reward repeat customers with points on every order, tiers with perks, and bonus-point campaigns.
- Earn and redeem points on orders
- Tiers like Silver and Gold with perks
- Bonus-points campaigns for festivals or launches
- Insights on points issued and redeemed
Set up under Marketing › Loyalty.
Let users post their own classified listings on your site, with paid packages and moderation.
- Shoppers post and manage listings
- Paid packages to publish or feature listings
- Moderate and handle reported listings
- Available for specific business types
Manage under Storefront › Classifieds, Listing packages and Listing reports.
Run your store on your own website name, like yourbrand.com, instead of a Relaycial web address.
- Use your own website name (like yourbrand.com)
- Secure padlock (https) set up for you automatically
- Simple step-by-step guide to connect your domain
Go to Store settings › Domain, enter your website name and follow the simple guide.
Your storefront shows only your brand: no "Powered by Relaycial" badge in the footer.
- No Relaycial badge on any storefront page
- Your own footer copyright text stays as you set it
Automatic on plans that include it. On the free trial, a small badge links to Relaycial.
Advanced shop operations: serial and IMEI number tracking, cash safe, goods receiving, returns to suppliers and theft prevention.
- Serial and IMEI numbers for stock, sales and warranty
- Cash safe deposits, counts and bank deposits
- Receive goods and return items to suppliers
- Theft prevention: alerts on cancelled bills, drawer openings and cash gaps
- Busy-hours sales chart and a full billing activity log
Find these under Point of sale › Serial numbers, Safe, Receiving, Loss prevention and Sales heatmap.
Turn your store into a multi-seller marketplace: add sellers, approve their products, take commission and pay them.
- Seller sign-up with ID checks and approval
- Approve seller products before they go live
- Take commission and pay sellers in batches
- Seller notices and paid ad campaigns
Turn on under Sales channels › Marketplace mode, then manage Marketplace sellers.
Clear reports on sales, orders, products, customers, payments, GST and more, with exports.
- Sales, orders, products and customer reports
- Payments, profit, tax, shipping and returns
- Download reports as files
- Plain explanations of every number
Go to Analytics › Reports.
Collect payments straight into your own Razorpay, PayU or Cashfree account.
- Connect your own payment account
- Money settles directly to your bank
- Pay the rates you agreed with your payment provider
Connect your account in Store settings › Payment gateways.
Book couriers in a click, with shipping labels and tracking created automatically.
- Book shipments from the order screen
- Shipping label created automatically
- Tracking number saved on the order
- Without it, you type in tracking numbers yourself
Open an order and click Create Shipment. Shipping through Relaycial's courier accounts uses shipping credits.
Embed your store's apps, like chat or popups, on another website you own using a small code snippet.
- Use store apps on external websites
- Simple copy-and-paste setup
- Available on request for specific setups
Contact support to enable it, then copy the embed code into your other site.
The total number of products you can have in your catalogue at one time.
- Every product counts, including drafts and hidden products
- Variants like sizes or colours do not count separately
- Applies to products added by hand, in bulk or from other platforms
- Items you already have are never deleted if you go over
When you reach the limit, adding new ones is paused until you upgrade or free up room. You can still view and edit existing ones. Deleting products frees up room.
How many orders your plan is sized for each month. This is a soft limit: checkout is never blocked.
- Counts online, WhatsApp, in-shop and marketplace orders
- Draft, manual and test orders are not counted
- Resets on the 1st of every month (Indian time)
- Warnings at 80% and 100%, with an upgrade suggestion
- Customers can always keep ordering
You get a dashboard banner and a notification when you reach 80% and 100% of the month's orders.
How many team members, besides the store owner, can have access to your store admin.
- Each active staff member uses one seat
- Pending invitations also use a seat
- The store owner never uses a seat
- Deactivating a staff member frees their seat
When all seats are used, new invitations are paused until you upgrade or remove someone. Existing staff keep access.
How many separate stores your account can run under one login.
- Each store has its own catalogue, orders and settings
- Counts all stores under your account
- Extra stores can be added as add-ons
When you reach the limit, creating another store needs an upgrade or add-on. Existing stores are not affected.
Explorer
- Up to 5 products
- Up to 30 orders / month
- 1 staff seat
- 1 store
- Reports
- Use your own payment account
- Automated shipping
Starter
Get online with a small catalogue and core selling tools
- Up to 100 products
- Up to 200 orders / month
- 1 staff seat
- 1 store
- Your own website name
- Remove "Powered by Relaycial" badge
Growth
For growing D2C stores: marketing, content and POS
or $240 one-time lifetime
Start with Growth → Ask about lifetime access- Up to 1,000 products
- Up to 1,000 orders / month
- 3 staff seats
- 1 store
- Product specifications & FAQs
- Add & update products in bulk
- AI product content
- Size charts
- Sell digital downloads
- Draft orders & payment links
- Pre-orders & backorders
- Cash-on-delivery protection
Pro
Omnichannel: channels, B2B, inventory and loyalty
or $420 one-time lifetime
Start with Pro → Ask about lifetime access- Up to 10,000 products
- Up to 5,000 orders / month
- 10 staff seats
- 1 store
- Smart search
- Subscribe & save
- Own delivery team
- Delivery slots & zones
- Wholesale selling to businesses
- GST number check
- Gift cards
- Loyalty programme
Enterprise
Everything, for large, multi-location and marketplace stores
or $660 one-time lifetime
Start with Enterprise → Ask about lifetime access- Unlimited products
- Unlimited orders / month
- 25 staff seats
- 3 stores
- Auctions
- Food add-ons & choices
- Pharmacy
- Classified listings
- Advanced shop operations
- Multi-seller marketplace
- Use store tools on other websites
Prices are per year and include 18% GST. 0% Relaycial commission on your sales when you use your own payment account. Billed in INR; USD amounts are indicative.
Grocery operators who took their brand back from aggregators.
Highlights from dark store operators, organic suppliers, and kirana fleets running their own hyperlocal websites.
“Shoppers order on our domain with PIN checks and slot windows. We finally look like a real quick-commerce brand — not a marketplace stall.”
“Category aisles and out-of-stock switches keep the evening rush sane. Customers bookmark our URL instead of opening another app.”
“We needed grocery speed messaging, not fashion variants. Fast-moving products and express delivery messaging finally match how we operate.”
“Serviceable PIN messaging stopped failed deliveries. Our brand stays front and center from aisle browse to rider handoff.”
Frequently asked questions.
Your own branding, margin savings, rider dispatch, slot checks, and custom domains.
Launch your own quick-commerce store. Keep 100% of your margins.
Your own-brand grocery storefront, category aisles, PIN slot checks, 15–30 min rider dispatch, and direct card / COD — try free for 30 days, paid plans from $12/yr.
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